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  Toilet Soaps - Lowered Quality  

 

 
Lowered quality of Toilet / Bath Soaps in India
   
  This page gives Specific published details about the lowered Quality of Toilet Soaps in India.

The major culprit is Hindustan Unilever as they are / were the largest soap makers in India. Godrej was no better.

 
 
The Indian Toilet Soap Manufacturers Association / members not only set a new lowered standard but have perpetuated it after 1993 or so
   
  They formulated Toilet Bars - not conforming to the standards for Toilet Soaps. That is, a lowered / lower standard toilet soaps / bath soaps.

The regulating authorities, instead of taking these fellows into task, were amiable enough to set new standards as desired / dictated by these fellows [ lower standards / cheap ingredients ]

Many toilet soaps sold today are really toilet bars.

 
 
Dr. Godrej was the chairman of the Association in 1993 when Business World printed the sordid details. If that shocks you, just be careful about the ethical / business standards of companies in different fields and the tall claims that we routinely see on TV ads.
   
  Why thieves cannot set a new standard for their activities like these companies who have cheated the public in a way and faced no punishments ? 

   

Toilet Soap Standard  - ........ Source Business World, July 13, 1993
   
   
  "Even today, Soaps exported to Russia must have at least 80% Total Fatty matter"...[ Total fatty matter is often abbreviated as TFM in that trade ]  "Girish Mehta, director [ Management Services] of Nirma Soaps feels that Synthetic detergents should not be used in Soap. [ Logically, it should not be used in Shampoos also - refer Shun Shampoo ]  

..The ideal TFM level, he adds, should be around 76%." .

   

What is a Soap ?
   
  Soaps: Toilet Soap is the reaction product of a vegetable oil [glyceryl fatty acids] like coconut oil or other vegetable oils and caustic Potash - roughly 5 kgs of oil reacted with one kg of caustic Potash / alkali gives Soap, chemically known as Potassium salt of a long chain Fatty Acid. It is a surfactant / emulsifying agent, making oil mix with water and make it water dispersible / washable.

The by product of soap making, Glycerin is separately sold - glycerin will lower the alkalinity and improve transparency. Mutton Tallow was the cheap and convenient substitute for oils in earlier days.  Refer ' Shun Shampoo' to know the difference between Soap and detergent


 
 
Know these details to judge the Soap / Toilet Bar makers
   
  TFM means Total Fatty Matter. Oil and Fat are one and the same thing chemically. What is solid at 20 degrees centigrade is called Fat. It is Oil / fat which keeps the skin, supple and soft.
   
Quality If the Oil Content / TFM of a Soap is low, contain excess abrasives / scrubbing agents like clay, talc et cetera, to lessen cost, contain Detergents, whereas it should not, it is a low standard soap
   
Bathing Bars Bathing Bars contain these skin harming materials to a greater extent and that is sold as Toilet Soaps today in Indian shops. Dove is a bathing bar.

 

Sold Sub Standard Soaps and Got away with it !    We have Press, Government and Judiciary
   
  Business World    30-6-93     to     13-7-93      page 82          'Froth  without  Substance’  These details of 1993 are very much valid even today - 28-11-2006:  even today 16-9-2007
   
  ..." Most brands of Toilet Soap contain less 'Soap' than  five years ago and instead use more Detergent and other substances like Clay and Talc. 

Indeed,  if the  Bureau of  Indian  Standards  (BIS)  implements its norms, nearly  80% of  the  Soaps  produced  in  the  country  each  year  [3.8 lakhs tonnes in 1992] would  be  declared Substandard and fail to qualify as Toilet Soap."......

   
  another quote: ....." If the colourful advertisements on Television are to be believed, the toilet soaps of today are better than ever before. They smell better, look better  and contain substances,  our grandparents had  never  even heard of. In fact however, the average  toilet soap of today  may be inferior compared  with the toilet  soap of even a few years ago."....
   
  Please remember the above point of BIS norms and its violation. I do not think that the above details was challenged by any soap maker. I did not see any correction note in Business World. The tragedy is neither the Bureau nor the Press bothered about this matter afterwards

 

Advance Self certification - can others also do it ?          The cheating in a way, continues in 2008 
   
  source: Business World   30-6-93     to     13-7-93      page 82          'Froth  without  Substance’

'Surprisingly  however   the  1800   Crores  Toilet  Soap  industry  is  not  worried.  The  reason  is  that the same  BIS Technical Committee which set the earlier norms 

also provided manufacturers a loop-hole in September last year when it created a new category of Soap called  'bathing bars' [ wonderful, is it not ?]

[ If they can create a new inferior category, outside of the permissible standards, as bathing bars, why not others ? As per Indian Constitution, every Indian enjoys equal rights.]

 

Are they guilty of fooling the Public ?  
 

  Yes - Godrej's confession in their website

   
  Godrej's website  News release dated 16-9-1999:
   
  'Godrej Soaps has always believed in providing its consumers with high quality products. The company has taken a conscious decision to manufacture & market only high TFM (total fatty matter) toilet soaps as against low TFM bathing bars which are being marketed by many FMCG companies in the Indian market. Godrej No.1 Sandal is, therefore, the only Sandal toilet soap in this price segment.' 
   
 

Belated Wisdom, confession or Turn about ?  Pat them ? 

   
  Why Dr. Godrej and Godrej company failed to do or Indian Toilet Soap Manufacturers Association did or continue to do after 1993 ?  They took undue advantage of 100 Crores Indians for years.

 

Hindustan Unilever - the major culprit  - The unethical, Cheap, Trust Breakers
   
  Hindustan Lever, largest sellers of Toilet Soaps in India
 
 Brand   TFM % in 1985  TFM % in 1993     % drop in TFM
     
Lowering their own Quality Standards !
       
 Lifebuoy [Hindustan Unilever]    58    45     22.4
 Lux              same maker   80    50      37.5
 Hamam       same maker   78    60     21.0
   
  TFM has been reduced by Hindustan Lever, lowering the quality of the Soaps. Lux cannot and has not become better even if Hindi Film actresses endorse it.

Note: The article mentioned about some other soaps as well. Nirma was not making Toilet Soaps at that time. I have to search the relevant pages of Business World.

   
  J.K. Helene Curtis [ Raymonds group ] and  Mysore Sandal soap maintained their TFM as I recollect having checked up in 1993-94.

Mysore Sandal Soap: I use only Mysore Sandal soap for over 25 years now - the sandal fragrance and anti itch property and freshness felt after a face wash were the original reasons. After reading the lowered quality of Soap by HLL and others, Mysore Sandal gets an edge as they did not cheapen the quality then. Secondly it is Karnataka Government enterprise and they would not lower the quality for Profits - inefficiency in Government company is another matter. The Price is economical, compared with other so called, self certified but questionable soaps like Dove Toilet Bar

 

Joker in the pack - my award goes to Hindustan Lever
   
  Business World     19-5-93    to     1-6-93:        page 57       'Cleaning up the Competition'

"DOVE  is  being  marketed  as an Alkaline Substance Free Soap  with  one fourth   Moisturiser for  highly sensitive skin.  Levers  even   arranged  a  live  pH test  to  demonstrate its Non alkaline nature. The  test showed  that  Soaps  like Camey, Godrej's Evita, Johnson & Johnson's and even Lever's own  Pears had high  alkaline  content". 

   
shameless With such a background, caught with pants down in front of the Press, they still continue to advertise for a product with 'pH paper' even in 2008. Do facts make one trust them ? No

With 102% bluff, Pepsodent got a foothold - even if MRTPC termed it 'duping the public' in a round about way. Pepsodent did not click in 1970 when they shouted 'you will wonder where the yellow went' - it did not go anywhere is another matter ]

   
  Can you trust them ? Lever is very much concerned about your skin and its safety with the right selection of Soap. But they did not bother to ensure that Lifebuoy, Lux and Hamam, which nearly accounted for 50% of Indian Toilet Soap market, kept their TFM levels. They knowingly lowered it - for the benefit of the public ?
   
  And Dove in 2004: Dove is a bathing bar. It was given as a free sample with the purchase of another item by Hindustan Lever as per their advertisement on TV, during the Cricket Matches, in November 2004. 
   
  Nirma in 2005: Nirma Beauty soap has TFM content of 70%: Nirma's lower priced  bath Soap has TFM content of 60% [ as per the contents in their website on 6th December, 2005. ] And Nirma talked about 76% TFM level to Business World in 1993 - and what they practised ?

 
 
Johnson and Johnson - International company also indulge in duping the Public
   
  In 2005, Johnson & Johnson were questioned by FDA, Maharashtra for use of Mineral Oil in 'baby oils'. They gave an explanation in the Press that the product has been tested on persons between age 14 to 34 or so. 

Is it brashness, ingenuity, reckless stupidity or sheer money power to say that persons between 14 to 34 are babies ?  They got away with that explanation - that does not bode well for the public


 
 
Corporate Governance / Social Responsiblity / Moral Code
   
  Adi Godrej's interview - CNBC TV 18 / 18-12-2008

Commenting on the withdrawal of Satyam's dropping its earlier decision because of opposition from FIIs, MFs and others, Godrej complimented the minority shareholders. He added that the laws are adequate but enforcement is the weak link. [ Satyam aired its views to short change the shareholders on 16-12-08 / wanted to shift Surplus funds from Satyam Computers to the Promoters who hold about 9% of the equity with a weak excuse of diversifying into Infra structure field through Maytas' /  ]

   
 

Were / are not the Soap Makers guilty of short changing the Public / buyers ?

 

Lessons to the Public from the despicable practices
   
  Toilet Soap is a product of daily use, even by the poorer section of the population. Perhaps it is used by over 80 Crores / 800 Millions of Indians. If this is what is true for a daily and frequent use, cleaner for the skin, what may be the standards for hair cleaner / shampoo ?  Think about it and be on guard. 

How the skins of these Indians were / are taken for granted by Hindustan Lever, Godrej Soaps and others are indicated in this page. That says 3 things clearly

1] The actual ethical / product standards of companies can be lower than the desired standards and the advertised claims

2] The quality standard in other personal care products like hair creams, shampoos, which are used by much less percentage of the people, may not be better, if we go by the Toilet Soap standards

3] You cannot assume blindly that a big company / advertised product is more trust worthy

       

Regulations - Lobbies manipulate, Government bends
   
  Even then, Soaps made between April to September 1992 were substandard if we look at the quote in the first section. They were neither Soaps nor Bathing Bars

Ratification by Government: In March this year[ 1993],  the Health  Ministry issued a Gazette notification making the quality norms mandatory for Toilet Soap manufacturers under the Drugs & Cosmetics Act. A final notification is expected soon.

Instead of hauling up the manufacturers, the Government ratifies their actions in March 1993. Still that leaves a 6 months gap in 92-93. I do not know the status before 1992. The rules are bent to leave them free ? Not a bad job by the Association.

What about the Public ? Who Cares ? 

Semantics: When an individual gives money in Cash or kind to another person to get some undue favour, it is normally called 'Corruption'. When an Association attempts to get those undue favours or manipulates things for the benefit of their members at the cost of others, it is called LOBBYING. There is not much corruption now in India or America - only Lobbying


 
 
Pause, Reflect and Decide
   
  The above sections clearly show that one should not buy any skin or hair care product blindly or continue with it without simple test for suitability

  end of the main contents of this page

 

Old History, if you wish to read - nothing much meaningful today

 
TOILET  SOAPS - progress from 1993 to 1997 ?
   
  source: Page 162 of Business India, dated  July 28 to August 10, 1997 - The Small Print.

"Despite those encouraging signs, the consumer is certainly not king as yet. When you walk into your local kirana store, you might have a wide choice of 20 odd brands of soaps. Rexona, perhaps? or Hamam? Not so fast. Rexona is a toilet soap, but the small print on Hamam's packaging proclaims that is a "Bathing Bar". Hindustan Lever, which makes both brands, uses vegetable oils to make Rexona. 

However synthetic oils (which de-grease the skin) are used in Hamam. According to the Drugs & Cosmetics Act, synthetic oils are not permitted in the manufacture of bathing soaps, but are they banned in bathing bars?

'The category does not exit under the Act, so there is no question of regulating it' says N.G Wagle, a technologist and chemist who is the chairman of the Consumer Guidance Society of India [CGSI]


 
 
One muted, powerless voice
   
  The point? Even if you are a small print person, chances are slim that you will be better informed about the products you pick. "The consumer's right to more choice comes with the right to know," says Deshpande.

Wagle says that Indian companies resist giving information about products on packaging." When the Bureau of Indian Standards decided that detergents should carry a cautionary label mentioning that extended contact can cause skin irritation, industry representatives refused saying, that they weren't required to do so by law," says Wagle. 

He says that Camay soap sold abroad carry detailed information regarding its make-up, while the Indian product does not. Wagle points out that many Western Countries don't have laws determining product labeling or disclosure, but companies make disclosure out of self regulation......"

From Business India issue, quoted earlier 


 
 
Sunlight Soap: Hindustan Lever: 1958    -   What a fall ? 
   
  I used to buy Sunlight Soap in 1957-58 for 25 paise for washing my clothes. I think it used to be 100 gms.  There will be a clear message, outside of the wrapper I think, which would say something like this " Sunlight Soap is made out of safe ingredients. Rs 5000/- reward will be given to anyone who finds something harmful in the soap "

The quality has fallen much over the years


 
 
Godrej and Cinthol
   
  Godrej's Cinthol Soap was very popular in the 60's and 70's. It used to be advertised as the only Soap containing 'hexacholorophene' for the safety of the public.

Later research proved that 'hexacholorophene' is not that good for the skin or eyes. Its benefits were questionable. Godrej withdrew the use of that chemical in the soap. 

Did the Government question Godrej ? No ! Did any of the consumer Forum or newspaper questioned Godrej ? No ! 

The Times of India, wrote to Colgate to elicit their views about the complaint of Hindustan Lever Limited.  Did they bother to write to the Toilet Soap manufacturers ? No [ refer unfair practices  ]

There could be umpteen excuses. But it is clear that sub standard  toilet Soaps is not a News! And the newspapers / press are the assumed safeguards to the Public in a democracy !

 
 
Consumer Forums - all put together do not equal Sunita Narain
   
  Kali Mehendi is a Crude, unsafe and unethical formulation. Mehendi can only give Red Colour. The Black colour comes from a Dye, which may or may not be good. If you buy a Black Dye from Godrej, you will see the mention of "Poison" in small print in the outer package.

I elaborated these points in a one page note. It was sent by E mail to some Consumer Protection Organisations and persons associated / slightly connected with such outfits

I sent around 30, individually addressed notes to Consumer organisations / persons connected with it, in January 2000. No one bothered to respond to me. I did not even hear that anyone passed on my note to the right quarters for the benefit of the Public. So just realise that you are just one out of the 100 crores Indians. You are on your own [I am making this additional point on 8-2-2000 for the information of the readers ]

 

My goal / Request: ............................Making Swapna Free to the World
 
Swapna Hair Enricher, as a Hairsaver, can help Millions across the World to retain the God given natural and free, anti aging Cosmetic aid, the Hair, for a long period of their lives - say even after 60 years. The site elaborates that with sufficient proofs / supportive details.

I am looking for a Philanthropist who can buy Swapna's Technology and make it Free to the World. I lack the finance to retire peacefully now. One cannot preach philosophy on an empty stomach.

But I still hate the thought of selling the Technology to Companies, who can milk the public dry. Mad is the epithet that I earn frequently for this approach, now that I have closed my earlier main business. I can wait for one more year. Refer Swapna or Cocolite  and think what you can do to meet the above goal

 
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