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Nowadays, there is some new advertised Science with every product. Shampoos based on Cow's milk can be directed towards Ladies with delicate skins, at a premium and for general market, buffalo's milk shampoos should do 

If Words can fill the bill, there cannot be any poor country in the World. All Countries have politicians and advertisers

The instant Energy / Strength booster in Shampoo be made commercially available. An ingredient in a Shampoo adds to extra weight bearing capacity of the Hair ? !

Wait, in a year or two, with further developments, this may be used in an Innovative Heart Cream - the Heart will become so strong that you can do away with Bye- Pass Surgery

The Medical fact: A hair can hold about 80 gms weight. If after the application of that shampoo, if a hair can  hold a weight of 90 gms, then we can be sure that the strength of the hair has definitely improved. It is a simple Scientific test that can be shown on the TV also. 

Now Proctor and Gamble indulges in similar misrepresentation for their Pantene Shampoo containing Pro V. Refer to Pro V in the other section of this site. I think it is a tall baseless claim

How nice it would be if such Dead part Reviving item can be used for healing Bone Fractures !  We do not have to roam with a plaster or lie in the hospital bed for days.

We can crash our car in the morning, break a few bones in the hands or legs of the pedestrian, take this shampoo Chemical from the dashboard, have a glass or two with that fellow who got knocked down, go to the Police station to report the complaint, proceed to Insurance Company to lodge the claim and then go home or office, as the mood dictates.

Would it not be fun  to have such an  exciting day !  Any day, would be a millennium

Make a small  " V" Shaped cut in one of the Nails. The cut will not close even after a month, while the Nail grows. You can test that out. [acs]

Alternately, you can pull out a hair or cut about 3 inches of a hair.  Make a couple of Cracks or Pin Marks, if you can.  As it is a dead piece, it does not matter whether it is on the Head or outside. Apply that advertised Shampoo on the cut piece.

Check after 5 minutes, one hour, one day or a year. The cracks cannot close.[ If it does, please buy that shampoo for domestic use.It would be handy and cheap than calling a plumber for attending to the pipe line. A plastic bucket can last for years and years.]

Because the Hair and Nails are Dead parts, we are able to cut them without any pain. No need for any experiment, if you are not inclined.        The 2 WD!

Why can't the Doctors pass the Medicine via a Chocolate or Ice Cream for our live parts if a Shampoo can revive a dead part so easily ? [ outside hair is a dead piece ] Our family Doctors prescribe different medicines for Virus Infection, Digestive problems, Malaria, Chest congestion, etc. They just hand over the pills. And if we pay more to satisfy their greed, they even pierce our Blood System with sharp needles. The pain is not less just because it is called an injection ! 

If such technology is perfected and broad based, the barren lands in India can be made fertile. Our GDP Growth can easily go past 12% per year

If Hydrolysed Protein is beneficial for the Hair, Why not use the fermented / Bacteria reacted Hydrolysed Idli ? As a Tamilian Iyengar, it is my bounden duty to take the cause of Idli. Why not add this Proteinous, easily digestable Idli Paste in a Shampoo? 

Or better, an Idli based Hair Oil so that the Hair can grow faster? Why not use Chana ? Jains / vegetarians can benefit. Some Medicines come in Gelatin Capsules. Gelatin is Animal Protein. The Gelatin capsule and medicines have not saved our hair. Gelatin is Sticky. 

Tamilian civilisation is more than 2500 years old. Tamil is one of the Four Official Languages in Singapore. A dam built across Cauvery River is 1800 years old and is still stable. Nitesh Kumar and the Indian Railways will find that difficult to accept such feats - their standard excuse, when small culverts and bridges collapse, will go up in smokes. 

Yet Tamilians too suffer from Hair Loss. If Protein is the clue, with Idli, a remarkable Invention perfected Centuries back, they would have invented a Protein based Hair Loss cure 2000 years back

On the hospital bed, when the need arises, there is always Oxygen cylinder to pump oxygen into the system. To revive the hair in its parting days, should we not have Oxygenated Hair Cream ? Japanese may come with this cream, now that they make money from Ozone sessions to rejuvenate the body !

That Girl on TV has used Excess Oil probably as per the photographer's advice and her hair style looks very flat.  Sticky becomes Smart by using the 1997 latest Shampoo containing Coconut Oil and Protein as shown in the TV advertisement.

The Children from Middle class families would now know about Clinic Science. Tomorrow some other advertisers may create a new Science for Toothpaste, Biscuit, Cereals, lipstick, etc. The children from the poor families, who have no TV are being deprived of these latest developments in the Scientific front. I hope some Activists Groups or others would take this up!  Add these New Sciences in Schools. 

If you want to be sure that the girl is all right, just watch the 1998 December advertisement for Operation Flood. The same girl / model is all smiles with a glass of Milk. After all, Milk is more nutritive than shampoo 

In India, it was 5 Crores or just a Million Dollars, at that time. And India has roughly 3 times more population compared to America and 17 major languages - 17 identifiable segments and more people. Indian Budget should have been around 100 Million Dollars - not just one Million

Americans were spending nearly 50 times more, even then.  Why imitate them / accept that standard ? Now, in India also, they spend much more.  The cost is finally recovered in the Price. The public pays for the gaudy show - all over the World

Can there not be similar 'rules and guidelines' for these advertisements ? Consumer Products are bought majority population in all countries.  It may be sheer apathy, corruption or whatever. Public suffers.

In 1995 and twice thereafter, I made 2 complaints to Advertising Council of India. They are yet to respond. They request the public through their TV ads to inform them of any false or misleading claims of products - as if they are persons in their nappies and ignorant. It is cheap window dressing. Around 1995, a class mate of mine was the Chairman.

Do they not have guidelines for their members or resources to check the advertisements ? Their stance looks shallow. It may just be a lobbying centre for the advertisers. 

TV will remain mute because Shampoo, as a category, is the Number one product of advertisements in TV. TV is a more effective medium for mass Consumer Products like Soap, Wafers, Chocolates, Pickles, et cetera which are impulse driven. So they may not go on head on collision course with advertisers  - sales / advertisements buys their silence