.....RU Fooled................Can we be Fooled  in hair care products or claims ?...Possible ! Routinely done

..........Why ?.. The present 20 plus Major Medical Therapies have no easy cure for either hairloss, dandruff or both

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  Clinic Plus  

 
 
Hindustan Lever is a scoundrel - largest seller of Soaps and Shampoos in India
 
A man without principle is a scoundrel as per Chamber's Dictionary. Lever meets this criteria in my view
     
blatant and deliberate misguidance

Shun Shampoo

  What they say for Sunsilk conditioner contradicts / dilutes most of what all they said about the other Shampoos in their stable in their TV advertisements in the past

If, what all they said were false or less than true, the public was duped.

If what they now say is false, it is deliberate misguidance

     

check clinic plus  antidandruff shampoos fair n lovely  pH Toilet soaps  Unfair practices anti marks cream

 
     
  Blatant Lies with Clinic Plus Shampoo by Hindustan Unilever
 
     
  This page an edited version from my earlier newsletters 'Why Not' dated 14th and 22nd February 2002   
     
  Advertisement Source: 
Star Plus Channel, about 2210 hours:, 30th January, 2002
Star Plus Channel, Khulja Sim Sim programme, February 1, 2002
 
     
 
Advertisement for New Clinic Plus Shampoo  -  Blatant Lie
 
 
"92% of hair is protein. Soap weakens / lowers the protein. Result ? Hair becomes brittle and breaks. The Hair Suffers. New Clinic Plus restores the Protein to the hair." Let them demonstrate that first.

Soaps can lead to hair breakage / hairloss. Consequently, your hair is in danger, if you use Soap for the hair - Hindustan Lever says that through the above advertisement. It is a LIE

My translation of the Hindi Message, which gives the gist of the advertisement claim. By hair, they mean the head hair though hair is undefined. Even if it means head hair only, it is baseless

 

 
 
Wish some consumer Forums take Lever to Court - - if I were a Judge, I would jail them for cheating
   
 

If what they say is true, it is a self confession that they are cheats.

They are the largest seller of Toilet Soaps in India. Given the speed of action by Courts, sue them and make your grandchildren the beneficiary

If you have been purposely misled by the other person for his benefit, and not for yours as well, as claimed,  it amounts to plain and blatant breach of trust in a way. In case they honestly and truly mean what they said, they should stop selling their Toilet Soaps in India. 

Or assure the Public that their Toilet Soaps will not affect the body hair and confess, that for the promotion of the Shampoo, they are telling a blatant lie to the Public.

 

Lever's Protein Feed - Unscientific / difficult to accept    Circulating rumours wilfully is also an offense, I think
   
 

Protein supplied to the body via the diet / food, is digested to amino acids in the gastro intestinal tract. The body then converts them into its own proteins required for growth or needed for the repairing of body cells, tissues, muscles and organs. 

Body makes over 40000 proteins from the food that we take, to suit the body needs, if my recollection is right. External protein feed is to a dead piece, the hair, sounds far fetched How many people gained with Colgate's Keratin based Optima Shampoo in India ? 

The Food that we eat, stays in the stomach for 3 to 4 hours normally, gets mixed thoroughly and goes into the intestine for digestion. These are basic science facts that we learn in elementary classes.  Recollect them now.

 

Contradicting medical facts
   
  The protein in the hair is called Keratin. It is produced by the Body. The harder Keratin goes to the Nails. The softer Keratin is for the Hair. This softer Keratin goes to the head hair - top and bottom. You know that the excess just does not go in excess to the eye brows, eye lashes, and body hair. 

Should not Soap weaken the Nails and the body hair as well ?

Weakening of the 'hair protein' as well as restoration of protein are not established facts of Medicine. So to present an unproven fact, is a blatant misleading act to fool Millions 

 

Where is the Historical Support / company's research data to back the claim ?
   
  People in the 19th Century must have used Soaps as there was not much of shampoo till early 20th Century. And Lever is more than 150 years old. It was not making shampoo then.

Do their records show that their soaps harmed the hair ? If no, it is a false claim. If yes, then Many must have lost the hair and become bald, if Clinic Plus advertisement is true and honest.

Their Children and Grand Children must also turn/ed bald due to Hereditary hair loss inflicted upon by Lever's Soaps in many parts of the World.

Those who lost should seek proper legal counsel / compensation in their respective countries, now that they 'have the confessional statement' from Levers

 

Contradiction by Lever - Haul them with Hamam in Supreme Court
   
  I think that Lever advertised in 2003 or so, for their Hamam Soap, one advertisement said why go for a Soap and shampoo, when Hamam Soap can do both the jobs, safely. [ Or if my recall is not accurate, it may have been for Lever's some other soap. It matters not for the comments in this page ]

In 1957, they used to show a footballer washing his head hair with Lifebuoy. [ I also started using Lifebuoy and stopped 'shikkakai and weekly oil bath'. Now I know, it was wrong. But at 14, I was misled by their advertisement ]

 

Lever brazenly misguide the Public
   
  People in tropical climate have body hair for Sun protection. If Soaps can damage the hair, not many males in India should have body hair. If the soap does not affect the eye brow, body hair and the beard, how can it selectively affect the scalp hair to such an extent that people have to rush to buy Clinic ? Only common sense and a minute thinking is sufficient for anyone to realise that Hindustan Lever is guilty of Broadcasting a lie through the Television

Please do not think that they do not know. They brazenly assume that the public are gulliable fools / morons, who would unthinkingly accept whatever is dished out, with colourful advertisements. It is an insult to the Public and to their own potential and present customers

 
   
 
Shout about it in America, if you have guts
   
  Why not they advertise and sell this Shampoo in America with such Claims ? 

Suing a company is a far more fashionable act in America. The Cigarette Companies were ordered to pay 140 Billion Dollars only, in a class action suit, perhaps about 2 years back - for having withheld from the public some disturbing findings / continuing to present a false picture to the public. So Lever would never dare to make 'such a claim in America'. 


 
 
Why False -  Shaving Industry is doomed ?  Circumstantial evidence
   
  With increase in population and the need for 'shaving', Gillette expands its sales every year. I think, Proctor and Gamble bought Gillette recently. The Sales and the share prices of both Proctor and Gamble as well as Gillette has gone up in the first week of April 2006.

Bauer [ excuse me if the spelling is wrong ] sell the 'shavers' for Ladies.

The expanding base of these companies disprove Lever's claim - if soap weakens the hair, the facial hair should have weakened first, reducing the need of shaving and shaving products


 
 
End Note
   
  There is hardly any support if a single individual questions a giant. Isn't it shameful ? 

One shocking thing that I have noted from 1963 onwards is the prevalent cowardice and to be mute and silent by the majority of people - for umpteen half hearted excuses. 

'What can I do' is the normal answer by many. It is a question and not an answer. If they answer the question, something more can be achieved on the positive side than the downside glide 

One of my well wishers advised me to avoid mentioning the name of Hindustan Lever. Will Hindustan Lever file a 'Defamation Case ' against me and make me suffer, with their money power and the other things that money can buy ? Let me check it out. Now that I am 66 plus, the Courts have to finish the case, if any, in quick time. That would be good for all

 

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Main / original content:  after 2001: Last minor modifications: Feb 28,  2010:     Personal website of R. Ranganathan M.Sc., [ MBA - IIMA]