R U Fooled  in haircare matters / products ? 

 
 

 Allopathy / Major Medical Therapies have no easy cure for Hairloss or Dandruff !  

  
     
 

Reflect: Shameless Personal Care companies shortchange the Public with atrocious lies and undesirable Mirages

  
 

Constructive care Tips for the Top:    Destructive Fictions  rufooled:   Haircare Site map 2   Spicy shots  hit list

  
     
 

Unleashing the Power of Swapna  -  Making it Free   Swapna    Cocolite

  

 

  Anti Dandruff Shampoos  

 

The Supreme Court of India had ruled that
     
    " the object is to bring honesty and truth in the relationship between the manufacturer and the consumer" and held that " if the general impression conveyed is false, the  most punctilious and scrupulous accuracy in immaterial minutiae will not render the representations true."  [in simple terms, a lie is a lie, however decorated or whoever says it]

   

Toxic Substances in AD Shampoos ! Unproven Assumption
   
  Dandruff is due to the actions of an unwanted micro organism.

Anti Dandruff Shampoos can contain pesticide, biocide, weedicide or such type of Chemicals to destroy dandruff. Who checks the long term safety to the hair, level of use and such other mundane things ? No one. 

To illustrate,  Zinc Pyro Thione / ZPT is a pesticide. ZPTO is another variant. Use of ZPT and ZPTO in Shampoo is patented by P&G and Levers respectively.

The poisonous / toxic substance  would not affect the hair is the basic staid, unquestioned and unchallenged assumption for the last 50 years and more. And when I went through Medical books between 1993 to 1996, I could not locate any proof for the level, effectiveness or safety of any chemical, blared in advertisements - should I not be disgusted ?

[ How many will boldly take Ascorbic Acid everyday as a medicine ? Acid ? Oh God. It is Vitamin C ]

Aspirin, acetyl Salicylic Acid, is either lauded or downgraded once in every 20 years. Same is the case with Lanolin / wool fat. Even Vitamin B 6 can be toxic in excess. So who knows about the safety levels of the toxic substances. Perhaps God. But he does not have an e mail address

P & G and Lever tested their Ariel and Surf for 40 washes and blared that on TV advertisements. Have they or any other company for that matter, have any method, to test an anti dandruff shampoo, which contains possibly a toxic substance to kill the dandruff / micro organism  and yet safe enough on our heads / hair for 2000 washes ?  I doubt. 

     

Hindustan Lever's Advertisements for Anti Dandruff Shampoos
   
 

An analysis of their TV advertisements  - 4 different products
   
  If I were the Chief Justice of India, I would not have spared Hindustan Lever this long. Check the 4 claims below. They contradict one another in some way. So, one has to be a LIE

 

All Clear [ Hindustan Lever ] - Source: Laughter Challenge Program 13th & 14th July 2007

Males suffer more from Dandruff as they exude more oil / Body oil. All Clear is for Males. For a 150 plus world wide company makes such a statement even without verification / simple market survey.

Should not Hindustan Lever verify and make the right and appropriate statement ? Is there any medical evidence that body oil / sebum is the cause ?  None till 1998 as per my study of Dermatological books and journals. Is there any today ? No if I recollect the Newspaper reading of the last 10 years.

What led to this sudden discovery ? In my opinion, It is just a Labelling / segmentation Gimmick to attract more Male Customers - Emami's Fairness cream for Males is a Marketing Success story

TV Advertisement between 25-12-2007 to 1-1-2008 says that Dandruff will not come back after a week, a month or a year -

Does it not mean that the other AD Shampoos of Lever are not as good as All Clear, now ?

 

Sunsilk Advertisement  [ Hindustan Lever ]

Sunsilk's anti dandruff shampoo will also remove Dandruff.  Yet the brand Ambassador, Javed says that one should keep the hair short

Wonderful - just note the inherent contradictions, if you believe the message. If the hair is to be kept short, it is not fit for Women. Is there any new findings in the last 24 hours, that can link Dandruff and hair Length. Or is he saying that it is the same old trash in new bottles !

It is a pity and shameful that a hair stylist is the hair expert - nowadays one does not use the term barber or hair cutter.

TV advertisements during the last fortnight [ 2-1-2008 ] says that Sunsilk conditioner has to be used after shampooing. Does it mean that other shampoos of Lever, which do not specify the use of conditioner, are better ?

Or, Shampoos can do some damage and one has to rectify it a bit with conditioner ?

 

Clinic Shampoo [ Hindustan Lever ]   

The 1993 Label of Clinic Shampoo, made by Hindustan Levers in India, stated that it is based on " Latest Internationally Proven Formula". The All powerful 1997 version of the product  had  'The New Faster Acting Formula'  against Dandruff. This Shampoo was broadcasted as Enemy to Dandruff.

No more out of the World claims in present clinic advertisement. Does not All Clear advertisement raise a doubt about the above 1993 claim. Clinic is perhaps positioned now as a price warrior.

A Father, by running his fingers over the son's head, removes the Dandruff and brings out a One Rupee Coin. If by running the fingers one can remove Dandruff, why buy any ?

 

Dove's anti dandruff Shampoo  [ Hindustan Lever ]  Source: same as above

When they cannot make a dependable Toilet Soap, [ Dove is a toilet bar ]

why should the public trust them with their anti dandruff Shampoo ? I would not
 
 

comment:
When one company makes 4 products for the same end use and adopt different slogans, prices and what have you,

 unless they are repacking the same stuff but labelling differently,

One product is inferior compared to the other 3,  if what they claim is accepted as the Truth. It is simple common sense.

Which one is lower in Quality ? The Public does not know. That is, the Public is misled / fooled

 
 
Hidden Danger - Bleaching too
   
  One girl, known to me, got her hair bleached a bit with an Anti Dandruff Shampoo, prescribed by a Doctor in 1989. The damage got solved with passage of Time and Swapna. Shampoos are not tested for side effects.

In 1994, SLS was the suggested detergent / cleaning agent in Shampoo. But its percentage was not specified. How and why it was selected ? Anti Dandruff shampoos can also contain detergents like SLS

In 2005, it is nearly a banned item. It can stunt growth. What about the people who used SLS based shampoos for 10 years or more ? 

 
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Last Modified: Dec 26, 2008:     Personal website of R. Ranganathan M.Sc., [ MBA - IIMA]